Sales Success Case Study:
Challenge:
Our client experienced a setback when they presented at their first major National Industry Conference in front of about 500 people. Their management team was petrified on stage in front of a large audience and being video-taped. They received the lowest rated session of the entire conference!
Solution:
The VP of marketing heard Judy Jernudd speak at the Inc. Magazine Conference and retained her to coach his executive management team. She worked with each of the management team individually and collectively on The Sales Team Presentation Process. She showed them how to organize thoughts, prep for a presentation, achieve presentation polish, audience connectivity and how to work in front of the cameras. About thirty days prior to the national conference the company retained Judy again to reinforce the skills the management teams had learned in previous sessions and to make the final improvements.
Results:
The VP of marketing said it best: "We went from being the lowest-rated session at the conference to the best-rated. We didn’t change our management team. The only difference was Judy!"
CEO Transformational Leadership Case Study
Challenge:
Our client promoted their CFO to CEO, but the leadership position required new qualities and skills. People skills, image, communication and motivation were the main goals. We were asked to help the transition by transforming this individual into a CEO.
Solution:
We introduced the new CEO to The Transformational Leadership Process. We designed a specific program to focus on strengths and enhance the areas in need of improvement. We began with self-awareness exercises with emphasis in leadership, style and creating an executive presence. We taught the CEO how to communicate powerfully with the board of directors and staff. Developing winning presentations were a main part of the process.
Results:
We knew the challenged was accomplished when the chairman of the board proudly announced, "Our CFO is acting awfully CEOish!"
Sandpaper Behavior Solution Case Study
Challenge:
Our client faced a problem with a brilliant but unlikable senior level executive who was in jeopardy of losing his job. Everyone was complaining: colleagues, staff and clients. Because of his unique skills, the company would need to spend approximately $300,000-500,000 to replace him. They wanted to retain him, but could not tolerate the complaints, the poor moral he created, and the time and money spent running interference internally and externally.
Solution:
We introduced him to Sandpaper Behavior Solution, which he absorbed like a sponge. After interviewing him to assess his relationship and people skills, we worked on a series of self-awareness-building exercises. We taught him how to relate to personalities different from his. We worked with him on his communication skills. We showed him how to develop the essential skills to positively influence behavior in others and we helped him improve his relationship management. Although brilliant and accomplished, he had been unaware of how his abrasive personality was affecting others and jeopardizing his success. He was given direction, coaching, guidance and feedback — and he embraced the changes.
Results:
The once abrasive executive not only kept his job with the company, he was later promoted to a substantial partnership position. We are committed to turning things around for our clients and their employees by helping people break through self-defeating behaviors.
To experience successful results such as these, contact Startegic to receive your complimentary consultation and learn how we can help you reap the rewards of behavioral change.
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